How To Market Your Business With Instagram Using 5 Golden Rules

How To Market Your Business With Instagram Using 5 Golden Rules

Obviously there are millions of ways to grow your business on any social media platform, but like any business owner you'll want the most bang for your buck. If you want to know how to market your business with Instagram there are specific golden rules to follow, which we'll look at now.

1 - Understand Who Your Ideal Customer Is

I know you've heard it a million times in the past, but it's proven to work every single time. If you know who your ideal customer is, you'll know the exact posts they'll be looking for. They'll end up getting shared a great deal more, and your follower count will grow exponentially because of it.

2 - Learn All About Hashtags

Unless you're a young CEO, who would have guessed using hashtags would become a large part of your marketing strategy? But hashtags are how people find things naturally on Instagram, and as long as your content is good enough when they reach you they will stick around for as long as you keep pleasing them.

3 - Pay More Attention To Your Photos

You can upload photos shot on ancient cameras and still be successful, but one of the golden rules on how to grow your business with Instagram is by using quality photos. Luckily if you've bought a smartphone in the last few years you already have all the equipment you need.

4 - Collaborate With Other Business Owners

Everyone is in the same boat, so you're not the only one trying to succeed. You can use this to your advantage by collaborating with other business owners on Instagram. You're not going to attract the attention of superstars, but a small band of like-minded people can all help each other grow.

5 - Learn How To Tell A Story

I was initially going to say you should build up trust with your followers, but it's so much more powerful if you can do so by becoming a great storyteller. When people love you they'll do anything to help you out, and we all know everyone loves the hero in every story because it's what Hollywood was built on.

Follow These Rules And You'll Succeed

It really doesn't need to be complicated, though I can understand why it might feel hard to get a grasp of things in the beginning. Now that you know how to market your business with Instagram, you only really need to follow these golden rules and you will succeed.

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Senior Developer at Mebsites on the Gold Coast, Queensland, Australia. Mebsites is an acclaimed Magento and Custom Framework Web Software coding house.
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