Tag: seo|search engine optimisation guides and services
35 Posts
search engine optimisation guides and services

How Google is set to rank your website in 2017

Word count: 627 Reading Level: College Grad Reading time: 2.17 Mins

Everything related to Google, especially, pertinent optimisation metrics evolves continuously. Unless you keep a close eye on developments and advancements related to Search Engine rankings, you may find yourself going in circles. I have spent a lot of

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Google's Penguin 4.0 search algorithm: Everything you need to know for 2017

Word count: 961 Reading Level: College Grad Reading time: 3.29 Mins

Google has been teetering back and forth with their algorithm updates for over a decade. Commencing from 2000, we have witnessed a number of algorithms rollouts in the name of Bourbons, Pandas, Pigeons and Penguins. With all the

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Traditional VS New Media Marketing strategies

Word count: 1068 Reading Level: 11-12th Year Reading time: 3.88 Mins

Marketing principles stay the same for the most part only the medium changes. To be successful in the highly mobile tech world of today you need to be where your customers are looking. It is a simple fact

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Anatomy of Google's Local Search Algorithm

Word count: 559 Reading Level: College Student Reading time: 2.03 Mins

Geocentric Local SEO is really important, especially for brick-and-mortar businesses. Users conducting searches from mobiles tagging their search term “near me” have been on the rise in the past couple of years. This really stresses the importance of

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Rustling free range organic eyeballs on Snapchat

Word count: 2,456 Reading Level: College Student Reading time: 8.93 Mins

The world has moved (not moving, but moved) to using an online mobile digitised experience in every aspect of daily life, from; social, shopping, news, entertainment, business and even personal media production. This is the reality of

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How business can reap rewards from Pokemon Go

Word count: 643 Reading Level: College Student Reading time: 2.34 Mins

profiting from Pokemon Go

Pokemon Go has set a new benchmark for augmented reality mobile games and viral uptake. This flagship retro throwback exploration game within a week after its launch has surpassed other big players in the

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Correlation between commenting and Google rankings in 2016

Word count: 1,594 Reading Level: College Student Reading time: 5.8 Mins

Engagement is now a key metric in rank and relevance

The days of tricking search engines with Keywords are well over. Additionally, having content laden with keywords and topics alone to improve rank are fleeting if not

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Secrets of making your business/brand marketing mobile specific

Word count: 1,898 Reading Level: College Student Reading time: 6.9Mins

How to pivot your business marketing to a mobile audience

In the past few years, in Australia (Also the world), media and content consumption has pivoted significantly towards mobile being the first medium for consumption. Stats from Google

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Correlation between fresh content and Google rankings

Word count: 582 Reading Level: College Student Reading time: 2.12 Mins

Correlation between fresh content and Google rankings

Over the past couple of years, we have seen several attempts by SEO professionals, such as; MOZ, Vaynermedia to prove that fresh content and Google rankings are correlated. Literally, Google has

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A comprehensive Startup business checklist for entrepreneurs / Growth hackers

Word count: 464 Reading Level: College Student Reading time: 1.69 Mins

A comprehensive Startup checklist for entrepreneurs

Starting a business, whether small or behemoth is a cumbersome task. As an aspiring entrepreneur, you have tons of factors to consider for laying out an immaculate groundwork for your business. Every

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Why to go covert on your Facebook competitor for your business betterment

Word count: 658 Reading Level: College Student Reading time: 2.39 Mins

Spying on your competition can be the cheapest competitive edge you would ever need

Any reputed business with a compelling online presence would be backed up by quality Facebook promotional activities. Therefore, when you wish to achieve better

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How to boost your content marketing campaign with hashtags

Word count: 479 Reading Level: College Student Reading time: 1.74 Mins

Hashtags have become one of the essential tools of getting context to your content marketing campaigns.

Content marketing is a strategy that enables you to increase your brand reach and pertinent services to a target audience. Hashtags are

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Insanely actionable content strategies that you'll want to try out

Word count: 542 Reading Level: College Student Reading time: 1.97 Mins

Content marketing is essential for online business success. Irrespective of whether you are doing a startup or have an established business, content marketing is the ideal means to introduce, reintroduce or create a following by providing something useful

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The inevitability of eCommerce-Social Media Integration: A meta study

Social Commerce is essentially being framed to be the next big thing. The introduction of eCommerce revolutionized people’s perspective of shopping and the internet. Over the past couple of years, Social Media turned out to be a proven platform that catalyzing the effectiveness of eCommerce websites. As per the

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